We explained that it was most important for Supreme Shoe Care to display their featured products as soon customers visit their website, in order to maximise conversion rates.
Redesigning the product page layout was essential to improve sales. We consulted them on industry standard best practices to formulate a standardised layout which would ultimately lead to greater revenue.
The guys at web’s the word really gave our website a completed finish. They consulted us on the best practices for eCommerce and their knowledge of Magento is close to wizardry!
Supreme Shoe Care
We were brought on-board with Supreme Shoe Care initially for eCommerce consultation. After fully understanding the brand and analysing the store’s current standing we found that the UX and UI design was incredibly poor and required a redesign and advice to improve sales and conversion rates.
They welcomed our advice and encouraged us to redesign their UX and UI with a new customer focus. We planned the user journey through every aspect of the site, redesigning pages to a more industry standardised layout. We also fixed an issue on each product page which permitted checkout with only PayPal as the payment provider, which would have contributed to poor conversion rates.
Since redesigning the store, Supreme Shoe Care has seen a dramatic increase in conversion rates. We continue to provide them with ongoing support and have even provided specialist training with their Magento eCommerce store.